Ashe ‘68: The VR Experience
Producer: MADELINE POWER
Director: Brad lichtenstein & Jeff fitzsimmons
Production company: 371 productions
The Ashe ’68 Virtual Reality Experience (Sundance 2019) brings viewers into the intimate moments right before Arthur Ashe’s historic 1968 US Open win, weaving together 360° video recreations, archival material and evocative, never-before-seen 360° stop-motion sand animation to tell the story. From his walk through the halls of the West Side Tennis Club, to his historic pre-match press conference to his winning match point, the viewer is right there, all presented in Virtual Reality. From the internal pressures he felt during the tumultuous cultural shift of '68 while walking down the halls of the West Side Tennis Club, to his historic pre-match press conference to his winning match point, the viewer is right there, immersed in Arthur’s historic day, witnessing his defining moment as an athlete and his emergence as an activist on the world stage